Cover Image

Principles and practice of sport management

Show other versions (2)

From the basic knowledge and skill sets of a sport manager to the current trends and issues in the sport management industry, the Fifth Edition of this best-selling text provides the foundation for students as they study and prepare for a variety of sport management careers. The authors, all well-kn...

Full description

Saved in:
Bibliographic Details
Other Authors: Masteralexis, Lisa Pike (Editor), Barr, Carol A. (Editor), Hums, Mary A. (Editor)
Format: Book
Language:English
Published: Sudbury, MA Jones & Bartlett Learning 2014
Edition:Fifth edition
Subjects:
Sports administration
Tags: Add Tag
No Tags, Be the first to tag this record!
Table of Contents:
  • History of sports management / Todd W. Crosset and Mary A. Hums
  • Management principles applied to sport management / Carol A. Barr and Mary A. Hums
  • Marketing principles applied to sports management / John Clark
  • Financial and economic principles applied to aport management / Neil Longley and Nola Agha
  • Legal principles applied to sport management / Lisa P. Masteralexis and Glenn M. Wong
  • Ethical principles applied to sport management / Todd W. Crosset and Mary A. Hums
  • High school and youth sport / Dan Covell
  • Collegiate sport / Carol A. Barr
  • International sport / Mary A. Hums, Per G. Svensson, Sheranne Fairley, and Mireia Lizandra
  • Professional sport / Lisa P. Masteralexis
  • Sports agency / Lisa P. Masteralexis
  • Facility Management / Mary A. Hums and Lisa P. Masteralexis
  • Event management / Carol A. Barr
  • Sport sales / Stephen McKelvey
  • Sport sponsorship / Stephen McKelvey
  • Sport communications / Gregory Bouris / Sport broadcasting / Jim Noel
  • The sporting goods and licensed products industries / Dan Covell
  • Golf and club management / Jo Williams
  • Recreational sport / Tara Q. Mahoney
  • Strategies for career success / Mary A. Hums and Virginia R. Goldsbury

Similar Items