Strategic market management
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New York
John Wiley & Sons
1998
|
| Edition: | 5th ed |
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
| LEADER | 00000pam a2200000 4500 | ||
|---|---|---|---|
| 001 | 1026 | ||
| 003 | MY-KLNDU | ||
| 005 | 20241218050816.0 | ||
| 010 | |a 98-016155 | ||
| 020 | 0 | 0 | |a 0471177431 |
| 035 | |a 0000000822 | ||
| 039 | 9 | |a 200910081252 |b VLOAD |y 200910081138 |z VLOAD | |
| 090 | 0 | 0 | |a HF 5415.13 |b A23 1998 |
| 100 | 1 | 0 | |a Aaker |h David A |
| 245 | 1 | 0 | |a Strategic market management |c David A. Aaker |
| 250 | 0 | 0 | |a 5th ed |
| 260 | 0 | 0 | |a New York |b John Wiley & Sons |c 1998 |
| 300 | |a xiv,330p. |b ill. |c 23cm | ||
| 500 | 0 | 0 | |a Includes index |
| 650 | 0 | 0 | |a Marketing |x management |
| 999 | |a vtls000000811 |c 1026 |d 1026 | ||