International business

[This book] uses a managerial approach to explore skills edevelopment. geographical literacy and emerging markets.

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Bibliographic Details
Main Authors: Griffin, Ricky W. (Author), Pustay, Michael W. (Author)
Format: Book
Language:English
Published: Boston Pearson [2010]
Edition:Sixth edition, global edition
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020 |a 9780135072271 
020 |a 0135072271 
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040 |a UPNM  |b eng  |c UPNM  |e rda 
090 |a HD 62.4  |b .G74 2010 
100 1 |a Griffin, Ricky W.  |e author 
245 1 0 |a International business  |c Ricky W. Griffin, Michael W. Pustay 
250 |a Sixth edition, global edition 
264 1 |a Boston  |b Pearson  |c [2010] 
264 4 |c ©2010 
300 |a 654 pages  |b illustrations  |c 28 cm 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
504 |a Includes bibliographical references and index 
505 0 |a An overview of international business -- Global marketplaces and business centers -- Legal, technological, accounting and political environments -- The role of culture -- Ethics and social responsibility in international business -- International trade and investment -- The international monetary system and the balance of payments -- Foreign exchange and international financial markets -- Formulation of the national trade policies -- International cooperation among nations -- International strategic management -- Strategies for analyzing and entering foreign markets -- International strategic alliances -- International organization design and control -- Leadership and employee behavior in international business -- International marketing -- International operations management -- International financial management -- International human resource management and labor relations 
520 |a [This book] uses a managerial approach to explore skills edevelopment. geographical literacy and emerging markets. 
592 |b 29/7/16  |c Hadiah & Sumbangan  |h Waayija Salmah Binti Sawal Hamid (Pensyarah) 
650 0 |a International business enterprises 
700 1 |a Pustay, Michael W.  |e author 
999 |a vtls000056988  |c 105408  |d 105408