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MANAGING SPORT EVENTS /

"This textbook guides students in introductory courses in sport event management and facility management through the process of managing events, from event conception to postevent evaluation. The text addresses key planning areas, including staffing, budgeting, marketing, promotion, sponsorshi...

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Bibliographic Details
Main Authors: Greenwell, T. Christopher (Author), Danzey-Bussell, Leigh Ann (Author), Shonk, David J. (Author)
Format: Unknown
Language:English
Published: Champaign, IL : Human Kinetics, 2025
Edition:Third edition.
Subjects:
Sports administration.
Special events > Management.
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