Singh, J., & Shukla, P. (2024). Brand Management: Principles and applications for effective branding. Kogan Page Limited.
Chicago Style (17th ed.) CitationSingh, Jaywant, and Paurav Shukla. Brand Management: Principles and Applications for Effective Branding. London, United Kingdom ; New York, NY: Kogan Page Limited, 2024.
MLA (9th ed.) CitationSingh, Jaywant, and Paurav Shukla. Brand Management: Principles and Applications for Effective Branding. Kogan Page Limited, 2024.
Warning: These citations may not always be 100% accurate.