Marketing management text and cases
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Published: |
New YorklbJohn Wiley & Sonslc2000
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| Edition: | 7th ed. |
| Subjects: | |
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| Call Number : | HF5415.13 D37 2000 |
MARC
| LEADER | 00000pam a2200000 4500 | ||
|---|---|---|---|
| 001 | 11603 | ||
| 003 | MY-KLNDU | ||
| 005 | 20241218055315.0 | ||
| 020 | 0 | 0 | |a 0471332380 |
| 035 | |a 0000013761 | ||
| 039 | 9 | |y 200910081533 |z VLOAD | |
| 090 | 0 | 0 | |a HF5415.13 |b D37 2000 |
| 100 | 1 | 0 | |a DarymplelhDoughlas J.7RI |
| 245 | 1 | 0 | |a Marketing management |b text and cases |c Douglas J. Darymple and Leonard J. Parsons |
| 250 | 0 | 0 | |a 7th ed. |
| 260 | 0 | 0 | |a New YorklbJohn Wiley & Sonslc2000 |
| 300 | |a xii,707p. |b col.ill. |c 27cm | ||
| 500 | 0 | 0 | |a Includes index |
| 650 | 0 | 0 | |a Marketing |z United States |x Management |
| 700 | 1 | 1 | |a Parsons |h Leonard J. |
| 999 | |a vtls000011252 |c 11603 |d 11603 | ||