Malhotra. (2004). Essentials of marketing researcs an applied oriention. Pearson /Prentice Hall.
Chicago Style (17th ed.) CitationMalhotra. Essentials of Marketing Researcs an Applied Oriention. Frenchs Forest NSW: Pearson /Prentice Hall, 2004.
MLA (9th ed.) CitationMalhotra. Essentials of Marketing Researcs an Applied Oriention. Pearson /Prentice Hall, 2004.
Warning: These citations may not always be 100% accurate.