APA (7th ed.) Citation

Trout lhJack & Rivkin. Differentiate or die: Survival in our era of killer competition.

Chicago Style (17th ed.) Citation

Trout lhJack and Rivkin. Differentiate or Die: Survival in Our Era of Killer Competition. New York lbJohn Wiley And Sons lc2000.

MLA (9th ed.) Citation

Trout lhJack and Rivkin. Differentiate or Die: Survival in Our Era of Killer Competition.

Warning: These citations may not always be 100% accurate.