Kotler, Siew, Swee, & Chin. (1996). Marketing management: An asian perspective. Prentice Hall.
Chicago Style (17th ed.) CitationKotler, Siew, Swee, and Chin. Marketing Management: An Asian Perspective. New York: Prentice Hall, 1996.
MLA (9th ed.) CitationKotler, et al. Marketing Management: An Asian Perspective. Prentice Hall, 1996.
Warning: These citations may not always be 100% accurate.