The iceberg agenda mastering corporate potential

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Bibliographic Details
Main Author: Atkinson, Philip
Format: Book
Language:English
Published: London B.T. Batsford 1998.
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Table of Contents:
  • Ch. 1. Mastering Corporate Potential
  • Ch. 2. New Perspectives on Change
  • Ch. 3. The Challenge of Change
  • Ch. 4. Why 90% of Cultural Interventions fail
  • Ch. 5. Understanding Corporate Culture
  • Ch. 6. The Cultural Iceberg
  • Ch. 7. Vision, Mission, Values, Strategic Planning
  • Ch. 8. Walking the talk
  • leading Strategic Change
  • Ch. 9. Shaping the Strategic Leader
  • Ch. 10. The motivational calculus
  • Ch. 11. Empowerment - in pursuit of the Holy Grail
  • Ch. 12. Managing performance
  • Ch. 13. Re-engineering a strong customer focus
  • Ch. 14. Speed of Change - you're fast or you're dead.