Marketing communications
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| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London
Financial Times
Prentice Hall 1999
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| Subjects: | |
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MARC
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| 090 | 0 | 0 | |a HF 5415.123. |b B59 1999 |
| 100 | 1 | 0 | |a Blythe |h Jim |
| 245 | 1 | 0 | |a Marketing communications |c Jim Blythe |
| 260 | 0 | 0 | |a London |b Financial Times |c Prentice Hall |c 1999 |
| 300 | |a xi, 252pages |c 24cm | ||
| 500 | 0 | 0 | |a includes bibliographical references index |
| 650 | 0 | 0 | |a Marketing |
| 650 | 0 | 0 | |a Communication in marketing |
| 999 | |a vtls000013671 |c 13108 |d 13108 | ||