The service trainer handbook managing service business in the 1990's
by: Denton
Published: (1992)

Service marketing
by: Rust
Published: (1996)

Services marketing integrating customer focus across the firm
by: Zeithaml lhValarie A.

Services marketing management an international perspective
by: Kasper
Published: (1999)

Interactive services marketing
by: Fisk, Raymond P.
Published: (2008)

Service Management and Marketing Principles : Competing in the Service Economy /
by: Kandampully, Jay, et al.
Published: (2024)

Services marketing concepts, strategies & cases
by: Hoffman, K. Douglas, et al.
Published: (2017)

Services marketing An Asia-Pacific and Australia perspective
by: Lovelock
Published: (2004)

Services marketing People,technology,strategy
by: Lovelock
Published: (2004)

Services marketing people, technology, strategy
by: Lovelock, Christopher H
Published: (2016)

Marketing strategies for design-build contracting
by: Booth
Published: (1995)

Financial services marketing
by: Harrison
Published: (2000)

Marketing of engineering services
by: Scanlon, Brian
Published: (1988)

Service science,management and engineering theory and applications
by: Xiong, Gang
Published: (2012)

Service science,management and engineering theory and applications
by: Xiong, Gang
Published: (2012)

Living service how to deliver the service of the future today
by: Silvester, Marc
Published: (2008)

Cases in marketing of services an international collection
by: Meidan, Arthur 1936-
Published: (1993)

Markets and institution A contemporary introduction to financial services
by: ScottlhWilliam L.

Consumers and services
by: Gabbott
Published: (1998)

Using smart cards to gain market share
by: Haddad
Published: (2000)

How to market design consultancy services finding, winning and keeping clients
by: Preddy, Shan
Published: (1997)

Health care marketing tools and techniques
by: Fortenberry, John L., Jr
Published: (2010)

Winning at service lessons from service leaders
by: Schmidt
Published: (2003)

Marketing by menu
by: Scanlon
Published: (1998)

No-nonsense marketing 101 practical ways to win and keep customers
by: Prushan
Published: (1997)

The discipline of market leaders choose your customers, narrow your focus, dominate your market
by: Treacy, Michael
Published: (1996)

Marketing concepts for libraries and information sciences
by: De Saez, Eileen Elliot
Published: (2002)

Standard in the services industry
by: Rothery
Published: (1997)

Managing customer service
by: HayeslhJenny

Managing services Marketing, operations, and human resources
by: lh

Service management
Published: (1991)

Essentials of health care marketing
by: Berkowitz, Eric N.
Published: (2004)

Achieving excellence through customer service
by: Tschohl
Published: (1996)

Marketing planning for the pharmaceutical industry
by: Lidstone, John
Published: (1999)

Getting it right creating customer value for market
by: WeinzimerlhPhilip

At your service calamities, catastrophes, and other curiosities of customer service
by: Becker
Published: (1998)