Introduction to marketing a step-by-step guide to all the tools of marketing

Saved in:
Bibliographic Details
Main Author: LancasterlhGeoff
Other Authors: Reynolds
Format: Book
Published: LondonlbKogan Pagelc1999
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!
Call Number :HF 5415 L36 1999

MARC

LEADER 00000pam a2200000 4500
001 14502
003 MY-KLNDU
005 20241218060106.0
020 0 0 |a 0749420952 
035 |a 0000007469 
039 9 |y 200910081633  |z VLOAD 
090 0 0 |a HF 5415  |b L36 1999 
100 1 0 |a LancasterlhGeoff 
245 1 0 |a Introduction to marketing  |b a step-by-step guide to all the tools of marketing  |c Geoff Lancaster & Paul Reynolds 
260 0 0 |a LondonlbKogan Pagelc1999 
300 |a ix,290p.  |b ill.23cm 
504 0 0 |a Includes bibliographical references and index 
650 0 0 |a Marketing 
700 1 1 |a Reynolds  |h Paul 
999 |a vtls000015091  |c 14502  |d 14502