Basic marketing
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| Format: | Book |
| Published: |
New York lbWest Publishing Company lc1996
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| Call Number : | HF5415. Z528 1996 |
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| LEADER | 00000pam a2200000 4500 | ||
|---|---|---|---|
| 001 | 14594 | ||
| 003 | MY-KLNDU | ||
| 005 | 20241218060119.0 | ||
| 020 | 0 | 0 | |a 0314071458 |
| 035 | |a 0000006940 | ||
| 039 | 9 | |y 200910081626 |z VLOAD | |
| 090 | 0 | 0 | |a HF5415. |b Z528 1996 |
| 100 | 1 | 0 | |a Zikmund lhWilliam G. |
| 245 | 1 | 0 | |a Basic marketing |c William G. Zikmund, Michael d'Amico |
| 260 | 0 | 0 | |a New York lbWest Publishing Company lc1996 |
| 300 | |a xxv,369p. |b ill |c 25cm | ||
| 500 | 0 | 0 | |a Includes bibliographical references and index |
| 650 | 0 | 0 | |a Marketing |
| 650 | 0 | 0 | |a Marketing |x management |
| 700 | 1 | 1 | |a D'Amico |h Michael |
| 999 | |a vtls000014563 |c 14594 |d 14594 | ||