Marketing mistakes and successes
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| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New YorklbJohn Wiley & Sonslc2000
|
| Edition: | 8th ed |
| Subjects: | |
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|---|---|---|---|
| 001 | 14749 | ||
| 003 | MY-KLNDU | ||
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| 039 | 9 | |y 200910081629 |z VLOAD | |
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| 100 | 1 | 0 | |a HartleylhRobert F |
| 245 | 1 | 0 | |a Marketing mistakes and successes |c Robert F. Hartley |
| 250 | 0 | 0 | |a 8th ed |
| 260 | 0 | 0 | |a New YorklbJohn Wiley & Sonslc2000 |
| 300 | |a viii,359p. |b ill. |c 22cm | ||
| 500 | 0 | 0 | |a Includes bibliographical references |
| 650 | 0 | 0 | |a Marketing |z United States |x Case studies |
| 999 | |a vtls000014801 |c 14749 |d 14749 | ||