Global marketing foreign entry, local marketing, and global management
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| Main Author: | |
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| Format: | Book |
| Published: |
New York lbMcGraw-Hill lc2000
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| Edition: | 2nd ed |
| Subjects: | |
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| 020 | 0 | 0 | |a 0073658634 |
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| 039 | 9 | |y 200910081635 |z VLOAD | |
| 090 | 0 | 0 | |a HF1416. |b J63 2000 |
| 100 | 1 | 0 | |a Johanson lhJohny K. |
| 245 | 1 | 0 | |a Global marketing |b foreign entry, local marketing, and global management |c Johny K. Johanson |
| 250 | 0 | 0 | |a 2nd ed |
| 260 | 0 | 0 | |a New York lbMcGraw-Hill lc2000 |
| 300 | |a xx,604p. |b ill |c 28cm | ||
| 500 | 0 | 0 | |a Includes bibliographical references and index |
| 650 | 0 | 0 | |a Export marketing |
| 650 | 0 | 0 | |a Export marketing |x Management |
| 999 | |a vtls000015297 |c 15315 |d 15315 | ||