Marketing management and strategy
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| Format: | Book |
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New JerseylbPrentice Halllc1987
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| 090 | 0 | 0 | |a HF 5415.13. |b M3524 1987 |
| 100 | 1 | 0 | |a lh |
| 245 | 1 | 0 | |a Marketing management and strategy |
| 260 | 0 | 0 | |a New JerseylbPrentice Halllc1987 |
| 300 | |a x, 406p. |b ill. |c 24cm | ||
| 504 | 0 | 0 | |a Includes bibliographical references |
| 650 | 0 | 0 | |a Marketing |x management |
| 700 | 1 | 1 | |a Kotler |h Philip |
| 700 | 1 | 1 | |a Cox |h Keith Kohn |
| 999 | |a vtls000016368 |c 16008 |d 16008 | ||