APA (7th ed.) Citation

LeenderslhMichiel R & Blenkhorn. Reverse marketing: The new buyer-supplier relationship.

Chicago Style (17th ed.) Citation

LeenderslhMichiel R and Blenkhorn. Reverse Marketing: The New Buyer-supplier Relationship. New YorklbThe Free Presslc1988.

MLA (9th ed.) Citation

LeenderslhMichiel R and Blenkhorn. Reverse Marketing: The New Buyer-supplier Relationship.

Warning: These citations may not always be 100% accurate.