Marketing essentials Contemporary concepts and practices

Saved in:
Bibliographic Details
Main Author: SchoelllhWilliam F.
Other Authors: Guitinan, Valvatne
Format: Book
Published: BostonlbAllyn and Baconlc1993
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000pam a2200000 4500
001 16139
003 MY-KLNDU
005 20241218060517.0
020 0 0 |a 0205143237 
035 |a 0000016519 
039 9 |y 200910090939  |z VLOAD 
090 0 0 |a HF 5415.  |b S357 1993 
100 1 0 |a SchoelllhWilliam F. 
245 1 0 |a Marketing essentials  |b Contemporary concepts and practices  |c William F. Schoell, Joseph P. Guitinan, with Laura Valvatne 
260 0 0 |a BostonlbAllyn and Baconlc1993 
300 |a xxiv, 562p.  |b ill.  |c 28cm 
500 0 0 |a Includes bibliographical references and index 
650 0 0 |a Marketing 
700 1 1 |a Guitinan  |h Joseph P. 
700 1 1 |a Valvatne  |h Laura 
999 |a vtls000016568  |c 16139  |d 16139