Research methods for business a skill-building approach
Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book. * The issues in cross-national research in sampling and data collection are thoroughly discussed. * The qualitative-quantitative aspects of research are brought t...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York
John Wiley & Sons
2003
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| Edition: | 4th ed |
| Subjects: | |
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| Summary: | Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book. * The issues in cross-national research in sampling and data collection are thoroughly discussed. * The qualitative-quantitative aspects of research are brought together through a case study on the final chapter. |
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| Physical Description: | xiv, 450 p. ill. 24cm |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0471203661 (hbk) 9780471203667 (hbk) |


