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Research methods for business a skill-building approach

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Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book. * The issues in cross-national research in sampling and data collection are thoroughly discussed. * The qualitative-quantitative aspects of research are brought t...

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Bibliographic Details
Main Author: Sekaran, Uma
Format: Book
Language:English
Published: New York John Wiley & Sons 2003
Edition:4th ed
Subjects:
Business > Research > Methodogy.
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