The strategy process contexts and cases

Focusing on real issues in a full historical context, this compilation of cases illustrates the many complex threads of research and successful practice in the strategy field today. The book features cases which focus on international competition and represent the global dimensions of today's m...

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Bibliographic Details
Main Author: Quinn, James Brian 1928-
Other Authors: Mintzberg, Henry
Format: Book
Language:English
Published: Englewood Cliffs, NJ Prentice Hall c1993
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090 |a HD 30.28  |b .Q53 1993 
100 1 |a Quinn, James Brian  |d 1928- 
245 1 4 |a The strategy process  |b contexts and cases  |c James Brian Quinn, Henry Mintzberg 
260 |a Englewood Cliffs, NJ  |b Prentice Hall  |c c1993 
300 |a xvi, 702 p.  |b ill., maps  |c 26 cm 
500 |a Adapted from: The strategy process : concepts, contexts, cases / Henry Mintzberg and James Brian Quinn. 2nd ed. c1991 
520 |a Focusing on real issues in a full historical context, this compilation of cases illustrates the many complex threads of research and successful practice in the strategy field today. The book features cases which focus on international competition and represent the global dimensions of today's major strategy issues. Some of these cases involve both Japanese and European companies and their competitive strategies; analyze new joint ventures in worldwide competition; and raise issues that are on the cutting edge of strategy in the early 1990s (ie. Honda, Ford, Team Taurus). 
650 0 |a Strategic planning  |x Case studies 
700 1 |a Mintzberg, Henry 
700 1 |a Mintzberg, Henry.  |t Strategy process 
999 |a vtls000016465  |c 16420  |d 16420