The power of strategic thinking lock in markets, lock out competitors

THE POWER OF STRATEGIC THINKING sums up his original and effective strategy of making anyone's competitors irrelevant: Obsession with your competitors leads to "imitation strategy," the common and disastrous mistake of letting the other side set the rules. Result: The house always win...

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Bibliographic Details
Main Author: Robert, Michel 1941- (Author)
Format: Book
Language:English
Published: New York McGraw-Hill 2000
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Summary:THE POWER OF STRATEGIC THINKING sums up his original and effective strategy of making anyone's competitors irrelevant: Obsession with your competitors leads to "imitation strategy," the common and disastrous mistake of letting the other side set the rules. Result: The house always wins! Imitators lose. The answer: Learn from major companies like Intel, Wal-Mart, Microsoft, and Goldman Sachs--corporate success stories that Robert explains in fascinating detail--how to develop your own "distinctive strategy" and race ahead of the competition.
Physical Description:xii, 206 pages illustrations 24 cm
Bibliography:Includes bibliographical references and index
ISBN:0071357777