Marketing research

Saved in:
Bibliographic Details
Main Author: Aaker
Other Authors: Kumar, Day
Format: Book
Published: New YorklbJohn Wiley & Sonslc1995
Edition:5th ed.
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!
Call Number :HF 5415.2. A14 1995

MARC

LEADER 00000pam a2200000 4500
001 17105
003 MY-KLNDU
005 20241218060748.0
020 0 0 |a 0471552542 
035 |a 0000016592 
039 9 |a 201507270949  |b faezah  |y 200910090940  |z VLOAD 
090 0 0 |a HF 5415.2.  |b A14 1995 
100 1 0 |a Aaker  |h David A. 
245 1 0 |a Marketing research  |c David A. Aaker, V. Kumar, George S. Day 
250 0 0 |a 5th ed. 
260 0 0 |a New YorklbJohn Wiley & Sonslc1995 
300 |a xvi, 783p.  |b ill.  |c 27cm 
500 0 0 |a Includes index 
650 0 0 |a Marketing research 
700 1 1 |a Kumar  |h V 
700 1 1 |a Day  |h George S. 
999 |a vtls000016641  |c 17105  |d 17105