Marketing
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Published: |
New YorklbMcGraw-Hilllc1995
|
| Edition: | 2nd ed. |
| Series: | McGraw-Hill series in marketing
|
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Item Description: | Includes bibliographical references and index |
|---|---|
| Physical Description: | xxiv, 721p. ill. 29cm |
| ISBN: | 0071138501 |