Entrepreneurship
The 9th Edition of "Entrepreneurship", by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of 'how to' embark on a...
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| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
New York, NY
McGraw-Hill
2013
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| Edition: | Ninth edition, McGraw-Hill international edition |
| Subjects: | |
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| 008 | 221104 2013 nyua bi 000 0 eng d | ||
| 020 | |a 9780071326315 | ||
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| 090 | |a HD 62.5 |b .H577 2013 | ||
| 100 | 1 | |a Hisrich, Robert D. |e author | |
| 245 | |a Entrepreneurship |c Robert D. Hisrich, Michael P. Peters, Dean A. Shepherd | ||
| 250 | |a Ninth edition, McGraw-Hill international edition | ||
| 264 | 1 | |a New York, NY |b McGraw-Hill |c 2013 | |
| 264 | 4 | |c ©2013 | |
| 300 | |a xx, 587 pages |b illustrations |c 26 cm | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a unmediated |2 rdamedia | ||
| 338 | |a volume |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index | ||
| 505 | 0 | |a Part I: The Entrepreneurial Perspective -- 1.Entrepreneurship and the Entrepreneurial Mind-Set -- 2.Entrepreneurial Intentions and Corporate Entrepreneurship -- 3.Entrepreneurial Strategy: Generating and Exploiting New Entries -- Part II: From Idea to Opportunity -- 4.Creativity and the Business Idea -- 5.Identifying and Analyzing Domestic and International Opportunities -- 6. Protecting the Idea and Other Legal Issues for the Entrepreneur -- Part III: From the Opportunity to the Business Plan -- 7.The Business Plan: Creating and Starting the Venture -- 8.The Marketing Plan -- 9.The Organizational Plan -- 10. The Financial Plan -- Part IV: From the Business Plan to Funding the Venture -- 11.Sources of Capital -- 12.Informal Risk Capital, Venture Capital, and Going Public -- Part V: From Funding the Venture to Launching, Growing and Ending the New Venture -- 13.Strategies for Growth and Managing the Implication of Growth -- 14. Accessing Resources for Growth from External Sources -- 15. Succession Planning and Strategies for Harvesting and Ending the Venture -- Part VI: Cases -- Case 1 - Turner Test Prep Co. -- Case 2 - Jim Boothe, Inventor -- Case 3 - A. Monroe Lock and Security Systems -- Case 4 - Beijing Sammies -- Case 5 - Intelligent Leisure Solutions -- Case 6 - The Beach Carrier -- Case 7 - Gourmet to Go -- Case 8 A - Intervela D.o.o. Kooper - Victory Sailmakers -- Case 8 B - Intervela Victory Sailmakers -- Case 9 - The Gril-Kleen Corporation -- Case 10 - Masi Technology -- Case 11 - NeoMed Technologies Case -- 12 - Mayu LLC -- Case 13 - Nature Bros. Ltd. -- Case 14 - Amy's Bread -- Case 15 - Supply Dynamics -- Case 16 - Datavantage Corporation -- Case 17 - Tire Valet: A Mobile Tire Company | |
| 520 | |a The 9th Edition of "Entrepreneurship", by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts. The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today's entrepreneurial challenges. From Bob Hisrich's expertise in global entrepreneurship to Mike Peter's background as a both a real-life entrepreneur and academic to Dean Shepherd's current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice. | ||
| 592 | |b 9/11/15 |c Hadiah & Sumbangan |h Muhamad Khairul Azman Bin Isharudin | ||
| 650 | 0 | |a New business enterprises | |
| 650 | 0 | |a Entrepreneurship | |
| 650 | 0 | |a Business planning | |
| 650 | 0 | |a Business enterprises |x Finance | |
| 650 | 0 | |a Success in business | |
| 700 | 1 | |a Peters, Michael P. |e author | |
| 700 | 1 | |a Shepherd, Dean A. |e author | |
| 999 | |a vtls000017592 |c 17391 |d 17391 | ||