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MORE MARKETING MANAGEMENT CASES IN MALAYSIA

Republication of Marketing management cases in Malaysia, with the addition of 12 new cases studies.

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Bibliographic Details
Main Author: Sieh, Mei Ling (Author)
Corporate Author: Utusan Publications & Distributors
Format: Book
Language:English
Published: Kuala Lumpur Utusan Publications & Distributors Sdn Bhd 1999
Subjects:
Marketing > Cases studies > Malaysia
Marketing > Management > Case studies > Malaysia
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