APA (7th ed.) Citation

Zikmund. (2000). Exploring marketing research (7th ed.). The Dryden Press.

Chicago Style (17th ed.) Citation

Zikmund. Exploring Marketing Research. 7th ed. London: The Dryden Press, 2000.

MLA (9th ed.) Citation

Zikmund. Exploring Marketing Research. 7th ed. The Dryden Press, 2000.

Warning: These citations may not always be 100% accurate.