Internet world guide to webcasting
Using the latest generation of Web technology, you can build your own "television" or "radio" network as an Internet Broadcaster. It's called "webcasting," and Fortune 500 companies use it today for a variety of purposes, including in-house education and training,...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York
John Wiley & Sons
1998
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| Subjects: | |
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| Summary: | Using the latest generation of Web technology, you can build your own "television" or "radio" network as an Internet Broadcaster. It's called "webcasting," and Fortune 500 companies use it today for a variety of purposes, including in-house education and training, infomercials, marketing campaigns, advertising, public relations, customer support, corporate communications, and more. Find out from international webcasting expert Peggy Miles how organizations worldwide are using webcasting to give them a powerful competitive edge, and how to make the technology work for you, too. |
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| Item Description: | Includes bibliographical references (p. 385-386) and index |
| Physical Description: | xxv, 422 p. ill. 24 cm |
| ISBN: | 0471242179 |