Internet world guide to webcasting
Using the latest generation of Web technology, you can build your own "television" or "radio" network as an Internet Broadcaster. It's called "webcasting," and Fortune 500 companies use it today for a variety of purposes, including in-house education and training,...
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| Format: | Book |
| Language: | English |
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New York
John Wiley & Sons
1998
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Table of Contents:
- Ch. 1. What Is Webcasting?
- Ch. 2. Business Opportunities for Webcasting
- Ch. 3. Webcasting Technologies
- Ch. 4. Developing a Webcasting Website
- Ch. 5. Developing Content
- Ch. 6. Marketing and Promotion
- Ch. 7. Managing Your Website
- Ch. 8. Legal and Regulatory Issues in Webcasting
- App. A. Webcasting Industry Associations
- App. B. Marketing and Promotion.