What customers really want how to bridge the gap between what your organization offers and what yours client crav

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Bibliographic Details
Main Author: McKain
Format: Book
Published: Nashville Thomas Nelson Publishers 2005
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020 0 0 |a 0785211985(hbk.) 
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100 1 0 |a McKain  |h Scott 
245 1 0 |a What customers really want  |b how to bridge the gap between what your organization offers and what yours client crav  |c Scott McKain 
260 0 0 |a Nashville  |b Thomas Nelson Publishers  |c 2005 
300 |a xxviii,195p.  |c 24cm 
504 0 0 |a Includes bibliographical references and index 
591 |a 0000002994  |b 21/08/08  |c 0197-07  |d 1  |e RM49.9  |f 1  |g 49.9  |h FARANA BOOKS RESOURCES 
592 |a IV-08/B2601  |b 15/12/08  |c RM29.9  |d 1  |e 29.9 
650 0 0 |a Consumer behavior 
650 0 0 |a Organizational effectiveness 
650 0 0 |a Customer services  |x Management 
650 0 0 |a Marketing  |x Psychological aspects 
650 0 0 |a Relationship marketing 
650 0 0 |a Customer relations  |x management 
999 |a vtls000030137  |c 20061  |d 20061