Riesenbeck & Perry. (2007). Power Brands: Measuring, making and managing brand success. Wiley - VCH.
Chicago Style (17th ed.) CitationRiesenbeck and Perry. Power Brands: Measuring, Making and Managing Brand Success. Weinheim, Germany: Wiley - VCH, 2007.
MLA (9th ed.) CitationRiesenbeck and Perry. Power Brands: Measuring, Making and Managing Brand Success. Wiley - VCH, 2007.
Warning: These citations may not always be 100% accurate.