How to write a marketing plan
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London Philadelphia
Kogan page
2006
|
| Edition: | 3rd ed |
| Series: | Creating success
|
| Subjects: | |
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| 100 | 1 | |a Westwood, John |d 1947- | |
| 245 | 1 | 0 | |a How to write a marketing plan |c John Westwood |
| 250 | |a 3rd ed | ||
| 260 | |a London |a Philadelphia |b Kogan page |c 2006 | ||
| 300 | |a vi, 129p. |b ill. |c 22cm | ||
| 490 | 0 | |a Creating success | |
| 504 | |a Includes bibliographical references | ||
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| 592 | |a IN04290 |b 23/04/09 |c RM55.38 |d 1 |e 55.38 | ||
| 650 | 0 | |a Marketing |x management | |
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