Strategic communications for nonprofit organizations seven steps to crreating a successful plan

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Bibliographic Details
Main Author: Patterson, Sally J.
Other Authors: Radtke, Janel M.
Format: Book
Language:English
Published: Hoboken, N.J. John Wiley & Sons c2009
Edition:2nd ed.
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245 1 0 |a Strategic communications for nonprofit organizations  |b seven steps to crreating a successful plan  |c Sally J. Patterson, Janel M. Radtke 
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260 |a Hoboken, N.J.  |b John Wiley & Sons  |c c2009 
300 |a xiv, 274p.  |b ill.  |c 26cm 
500 |a Rev. ed. of: Strategic communications for nonprofit organizations / Janel M. Radtke. c1998 
500 |a Includes index 
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650 0 |a Nonprofit organizations  |x Marketing  |x Planning 
650 0 |a Advocacy advertising  |x Planning 
650 0 |a Institutional advertising  |x Planning 
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