Concise encyclopedia of professional services marketing

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Bibliographic Details
Main Author:	Clow, Kenneth E.
Other Authors:	Stevens, Robert E. 1942-
Format:	Book
Language:	English
Published:	New York, NY Routledge 2009
Subjects:	Marketing > Encyclopedias
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Description
Physical Description:	xiii, 166p. ill. 24cm
Bibliography:	Includes bibliographical references and index
ISBN:	9780789036902 (hbk) 0789036908 (hbk) 9780203884713 (ebook) 020388471X (ebook)

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