O'Keefe. (1997). Publicity on the internet: Creating successful publicity campaigns on the internet and the commercial online services. John Wiley & Sons.
Chicago Style (17th ed.) CitationO'Keefe. Publicity on the Internet: Creating Successful Publicity Campaigns on the Internet and the Commercial Online Services. New York: John Wiley & Sons, 1997.
MLA (9th ed.) CitationO'Keefe. Publicity on the Internet: Creating Successful Publicity Campaigns on the Internet and the Commercial Online Services. John Wiley & Sons, 1997.
Warning: These citations may not always be 100% accurate.