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Business research for decision making

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The book is relevant to present and future managers who must use information obtained fromthe research process for decision-making purposes. In view of this focus, the fundamentals and techniques of research are presented in a highly readable fashion and are illustrated with many practical examples.

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Bibliographic Details
Main Authors: Davis, Duane (Author), Cosenza, Robert M. (Author)
Format: Book
Language:English
Published: Boston PWS-Kent Publishing Company [1996]
Edition:Second edition, international student edition
Subjects:
Industrial management > Research
Decision making
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090 |a HD 30.4  |b .D261 1988 
100 1 |a Davis, Duane  |e author 
245 1 0 |a Business research for decision making  |c Duane Davis, Robert M. Cosenza 
250 |a Second edition, international student edition 
264 1 |a Boston  |b PWS-Kent Publishing Company  |c [1996] 
264 4 |c ©1988 
300 |a xii, 594 pages  |b illustrations  |c 24 cm 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
504 |a Includes bibliographical references and index 
520 |a The book is relevant to present and future managers who must use information obtained fromthe research process for decision-making purposes. In view of this focus, the fundamentals and techniques of research are presented in a highly readable fashion and are illustrated with many practical examples. 
650 0 |a Industrial management  |x Research 
650 0 |a Decision making 
700 1 |a Cosenza, Robert M.  |e author 
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