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Business research for decision making

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The book is relevant to present and future managers who must use information obtained fromthe research process for decision-making purposes. In view of this focus, the fundamentals and techniques of research are presented in a highly readable fashion and are illustrated with many practical examples.

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Bibliographic Details
Main Authors: Davis, Duane (Author), Cosenza, Robert M. (Author)
Format: Book
Language:English
Published: Boston PWS-Kent Publishing Company [1996]
Edition:Second edition, international student edition
Subjects:
Industrial management > Research
Decision making
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