Perlakuan pengguna
Buku ini merangkumi persoalan pemasaran dan sains tingkahlaku pengguna.
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | Malay |
| Published: |
Petaling Jaya, Selangor
Prentice Hall
1999
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| Subjects: | |
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| Summary: | Buku ini merangkumi persoalan pemasaran dan sains tingkahlaku pengguna. |
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| Physical Description: | v, 270 p. 24 cm. |
| Bibliography: | Includes bibliographical references. |
| ISBN: | 9839236202 |