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Perlakuan pengguna

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Buku ini merangkumi persoalan pemasaran dan sains tingkahlaku pengguna.

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Bibliographic Details
Main Author:	Nabsiah Abdul Wahid
Other Authors:	Ishak Ismail
Format:	Book
Language:	Malay
Published:	Petaling Jaya, Selangor Prentice Hall 1999
Subjects:	Consumer behavior.
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