International marketing

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Bibliographic Details
Main Author: Terpstra, Vern
Other Authors: Sarathy, Ravi
Format: Book
Published: New York Dryden Press 2000
Edition:8th ed
Series:The Dryden Press series in marketing
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100 1 |a Terpstra, Vern 
245 1 0 |a International marketing  |c Vern Terpstra, Ravi Sarathy 
250 |a 8th ed 
260 |a New York  |b Dryden Press  |c 2000 
300 |a xxv,753p.  |b ill.  |c 29cm 
440 0 4 |a The Dryden Press series in marketing 
504 |a Includes bibliographical references and index 
650 0 |a Export marketing  |x Management 
700 1 |a Sarathy, Ravi 
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