Mastering data mining the art and science of customer relationship management
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| Format: | Book |
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New York
Wiley Computer Pub.
2000
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| 100 | 1 | 0 | |a Berry |h Michael J. A. |
| 245 | 1 | 0 | |a Mastering data mining |b the art and science of customer relationship management |c Michael J. A. Berry, Gordon Linoff |
| 260 | 0 | 0 | |a New York |b Wiley Computer Pub. |c 2000 |
| 300 | |a xviii, 494p. |b ill. |c 24cm | ||
| 500 | 0 | 0 | |a Includes index |
| 650 | 0 | 0 | |a Data mining |
| 650 | 0 | 0 | |a Business enterprise |x Computer networks |x Management |
| 650 | 0 | 0 | |a Marketing |x Data processing |
| 700 | 1 | 1 | |a Linoff |h Gordon |
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