Marketing concepts and strategies
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
Boston
Hougton Mifflin
1993
|
| Edition: | 8th ed |
| Subjects: | |
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| 001 | 33544 | ||
| 003 | MY-KLNDU | ||
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| 020 | 0 | 0 | |a 039563886 |
| 035 | |a 0000026752 | ||
| 039 | 9 | |y 200910091548 |z VLOAD | |
| 090 | 0 | 0 | |a HF 5415.13 |b P75 1993 |
| 100 | 1 | 0 | |a Pride |h William M. |
| 245 | 1 | 0 | |a Marketing |b concepts and strategies |b instructor's resource manual |c William M. Pride, O. C. Ferrell |
| 250 | 0 | 0 | |a 8th ed |
| 260 | 0 | 0 | |a Boston |b Hougton Mifflin |c 1993 |
| 300 | |a xiii, 556p. |b ill. |c 28cm | ||
| 650 | 0 | 0 | |a Marketing |
| 700 | 1 | 1 | |a Ferrell |h O. C. |
| 999 | |a vtls000023781 |c 33544 |d 33544 | ||