Strategic management
This book is based on the idea that strategic management as a field of study and good business practice can be taught and learned systematically. The book initiates an attempt to provide a comprehensive view of strategic management as a process that has evolved over the years. In doing so, this book...
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| Format: | Book |
| Language: | English |
| Published: |
Singapore
Thompson
2005
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Table of Contents:
- The origin of strategic management
- The context of strategic management
- Approaches and theories in strategic management
- Environmental analysis
- Strategy formulation
- Strategy implementation
- Strategy evaluation and control