Principles of customer relationship management
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Published: |
Mason
Thomson/South-Western
2008
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| Edition: | Student ed. |
| Subjects: | |
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| Physical Description: | xvi,511p. ill 26cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0324322380 |