The new marketing research systems how to use strategic database information for better marketing decisions
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| Main Author: | |
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| Format: | Book |
| Published: |
New York
John Wiley & Sons
1993
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| 003 | MY-KLNDU | ||
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| 039 | 9 | |y 200910091614 |z VLOAD | |
| 090 | 0 | 0 | |a HF 5415.2 |b C87 1993 |
| 100 | 1 | 0 | |a Curry |h David V. |d 1944- |
| 245 | 1 | 4 | |a The new marketing research systems |b how to use strategic database information for better marketing decisions |c by David J.Curry |
| 260 | 0 | 0 | |a New York |b John Wiley & Sons |c 1993 |
| 300 | |a xvii,397p. |b ill. |c 26cm | ||
| 500 | 0 | 0 | |a Includes index |
| 650 | 0 | 0 | |a Marketing research |x Statistical methods |x Data processing |
| 999 | |a vtls000026046 |c 36497 |d 36497 | ||