International marketing analysis and strategy
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Published: |
New Jersey
Prentice Hall
1997
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| Edition: | 3rd ed |
| Subjects: | |
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| Item Description: | Includes bibliographical references and index |
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| Physical Description: | xviii, 750p. ill. 26cm |
| ISBN: | 013838343X |