Perlakuan pengguna
Buku ini mengupas persoalan pemasaran dan sains tingkahlaku penguna.
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | Malay |
| Published: |
Petaling Jaya
Prentice Hall
2000
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| Edition: | Rev. ed. |
| Subjects: | |
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| 100 | 0 | |a Nabsiah Abdul Wahid | |
| 245 | 1 | 0 | |a Perlakuan pengguna |c Nabsiah Abdul Wahid, Ishak Ismail |
| 250 | |a Rev. ed. | ||
| 260 | |a Petaling Jaya |b Prentice Hall |c 2000 | ||
| 300 | |a 317 p. |b ill. |c 24 cm. | ||
| 504 | |a Includes bibliographical references. | ||
| 520 | |a Buku ini mengupas persoalan pemasaran dan sains tingkahlaku penguna. | ||
| 650 | 0 | |a Consumer behaviour | |
| 700 | 0 | |a Ishak Ismail | |
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