Services marketing management an international perspective
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| Format: | Book |
| Published: |
Chichester
John Wiley & Sons
1999
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| 100 | 1 | 0 | |a Kasper |h Hans |
| 245 | 1 | 0 | |a Services marketing management |b an international perspective |c Hans Kasper,Piet Van Kelsdingen and Wouter De Vries,Jr |
| 260 | 0 | 0 | |a Chichester |b John Wiley & Sons |c 1999 |
| 300 | |a xviii,750p. |c 25cm | ||
| 500 | 0 | 0 | |a Includes index |
| 650 | 0 | 0 | |a Services industries |x marketing |x management |
| 650 | 0 | 0 | |a customer services |x marketing |x management |
| 700 | 1 | 1 | |a Helsdingen |h Piet Van |
| 700 | 1 | 1 | |a Vries |h Wouter De |
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