DigiMarketing the essential guide to new media & digital marketing
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| Main Author: | |
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| Format: | Book |
| Published: |
Singapore
John Wiley & Sons (Asia)
2008
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| 100 | 1 | 0 | |a Wertime |h Kent |
| 245 | 1 | 0 | |a DigiMarketing |b the essential guide to new media & digital marketing |c Kent Wertime and Ian Fenwick |
| 260 | 0 | 0 | |a Singapore |b John Wiley & Sons (Asia) |c 2008 |
| 300 | |a xiv,406p. |b ill |c 24cm | ||
| 504 | 0 | 0 | |a Includes bibliographical references and index |
| 650 | 0 | 0 | |a Internet marketing |
| 650 | 0 | 0 | |a Social media |x Marketing |
| 650 | 0 | 0 | |a Strategic planning |
| 700 | 1 | 1 | |a Fenwick |h Ian |c 1949- |
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